ENCHANTED Kingdom, the Philippines’ first and only world-class theme park, will celebrate its 31st anniversary this October with a month-long series of events highlighting the country’s biodiversity, culture and local talent.
Dubbed “Fiesta ng Saribuhay,” the anniversary celebration will feature cultural performances, concerts, wellness activities, special offerings and new developments at AGILA The EKsperience: SARIBUHAY, the park’s immersive attraction centered on Philippine biodiversity.
The festivities will open on October 2 with a World Teachers’ Day celebration featuring learning sessions, performances, treats and giveaways for educators.
On October 11, Enchanted Kingdom will hold the Run to 31: Takbo ng Saribuhay Fun Run, promoting wellness, sustainability and community participation. Registration details will be announced through the park’s official social media platforms.
Weekend celebrations throughout October will feature Fiesta ng Saribuhay streetdance performances, showcasing Philippine culture and traditions. The park’s Storyverse characters will also headline a nighttime parade as part of the anniversary festivities.
Filipino music will take center stage on October 17 during the Fiesta ng Saribuhay Concert, with R&B artist Dionela leading a lineup of OPM performers. Additional artists are expected to be announced for the October 18 performances.
The anniversary celebration will also introduce new culinary offerings. The Saribuhay Menu will feature local dishes inspired by destinations highlighted in the AGILA The EKsperience: SARIBUHAY film. The dishes will soon be available at the LaunchTime and Amazon Grill restaurants.
Enchanted Kingdom is likewise expanding its dining options with new tenant partners, including Pepper Lunch at the EK Portico, as well as Minimelts, Stroop & Zo, and Mango Royal.
AGILA attraction gets new immersive experience
A major highlight of the anniversary celebration will be the launch of AGILA The EKsperience: SARIBUHAY 2.5 this October.
The upgraded attraction will introduce new pre- and post-show experiences designed to provide guests with a deeper understanding of Philippine biodiversity.
Among the additions is a multi-sensory walkthrough that explores the inspiration, symbolism and development behind the attraction. Guests will also be taken into an immersive representation of the Philippine eagle’s natural habitat, highlighting the bird’s life cycle and conservation challenges.
The park will also enhance Pugad, AGILA’s in-house concept store, with displays and experiences combining retail, education, innovation and sustainability.
Through the expanded retail and educational component, visitors will have opportunities to learn more about biodiversity while taking home souvenirs connected to their AGILA experience.
AGILA The EKsperience: SARIBUHAY was relaunched in October 2025 as part of Enchanted Kingdom’s broader sustainability and conservation advocacy. In January, the attraction was recognized by the ASEAN Tourism Association (ASEANTA) as the Best ASEAN New Tourism Attraction.
P-pop group tapped as biodiversity ambassadors
Enchanted Kingdom is also extending its biodiversity advocacy beyond the theme park by tapping its homegrown P-pop girl group SMS as Saribuhay Explorers.
As biodiversity ambassadors, the group will produce short-form digital content aimed at raising awareness about AGILA The EKsperience: SARIBUHAY and Philippine biodiversity among audiences both within and outside the park.
Enchanted Kingdom said schedules and activities remain subject to change, with announcements to be made in advance.
More information on the 31st anniversary celebration, events and park offerings is available through Enchanted Kingdom’s official website and social media accounts.
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